Alison Baverstock and Harriet Smart talk about Publishing

MSc Publishing students at Edinburgh Napier University were delighted to have the opportunity to get some inside information on publishing from two industry experts. Alison Baverstock, an experienced publisher and author, and Harriet Smart, a historical novelist with experience of both traditional and self-publishing, gave a talk on self-publishing followed by questions from the audience. After their presentation Alison and Harriet indulged two MSc Publishing students, Rosie Howie and Ruth Harrison, by allowing them an exclusive interview.

First of all, do you have any tips for getting a job in publishing?

AB: I do think a Masters is a good idea as it gives an understanding of the business as a whole. If you go straight into a publishing company, that gives you an idea of only that small part of the business. Read more of this post

Open Day … or should that be ‘Evening’…

Take your career in a new direction: MSc PublishingRecognising that many people interested in studying Publishing with us travel from across the UK or would prefer to visit us after a hard day’s work, we have organised an Open Evening, rather than an Open Day.

Come along to our informal
Postgraduate Information Evening
on Tuesday 22 November,
any time between 5pm and 7pm.

Meet academic and support staff and find out more about
MSc Publishing at Edinburgh Napier University.

Whether you are looking to study full time or part time, we will be happy to talk about what suits you best.

This year’s events will feature:

•  Information from MSc Publishing programme staff
•  Student support staff on hand to answer your questions
•  Hosted on Merchiston Campus, where you will be studying

Open Evening: Merchiston Campus (in the Glass Box), 22rd November, 5–7pm

LennoxLove Book Festival – 4, 5, 6 November 2011

Not only was this weekend the celebration of Guy Fawkes Night, but it was also the third edition of the LennoxLove Book Festival in Haddington. Since 2009, the sumptuous Lennoxlove House has opened its doors to the public for a three-day literary event. Surrounded by a wonderful setting, the festival offers a range of adult events hosted by inspiring authors and artists, as well as fun activities for children.

This year, our class was kindly offered free tickets to some of the events, and on a chilly but sunny Sunday afternoon I thus had the chance to attend a talk by Nicola Morgan called How to Make a Publisher Say Yes! Nicola delighted the audience with an hour and a half of good sound advice about what makes publishers invest – or not – in a book. Nicola is herself an award-winning author but, as she mentioned at the beginning of her talk, she went through many rejections by publishers and suffered from a lack of information and advice before finding success. Fortunately for today’s authors, she has decided to share her tips and tricks on how to write for publication. In addition to providing a one-to-one writing consultancy, she also regularly posts articles on her blog, Help! I need a Publisher! and more support can be found in her book, Write to be Published.

It was very interesting for me to be in the shoes of a writer and, for short time, forget that I might later become one of these frightening and feared publishers whom Nicola Morgan was talking about. Among many topics, Nicola stressed the fact that a published book is not necessarily better than a book which has been rejected by a publishing house, and that the current economic situation is having a serious impact on publishers’ choices. She also pointed out the importance of the manuscript’s submission, providing tips on how to write an effective covering letter and a 25 words pitch on the book, something that I will definitely use when producing copyright content.

I have to say that once the talk was over, I was happy to be on the publishers’ side. However, Nicola’s talk was very optimistic and full of very good advice for writers, and I truly recommend anyone interested in getting published to have a look at her blog on a regular basis. To finish, I would also recommend that anyone interested in books attend next year’s LennoxLove Book Festival and enjoy quality talks and a wonderful venue.

Congratulations!

Congratulations to this year’s students who have secured employment before even graduating!

The MSc Publishing team are delighted to wish the following students every success in their new roles …

ANGELA ROBB who has now started her new job with Oxford University Press! Earlier this month Angela started as Production Editor in their English language teaching division, working on OUP’s series of graded readers. http://ukcatalogue.oup.com

GEMMA GREIG who fought off over 80 applicants to secure a long-term Editorial Internship at Edinburgh University Press. www.euppublishing.com

CHRISTOPHER WILSON who was snapped up by global media giants Haymarket publishers in London at the beginning of the summer. Chris is working on their recruitment brands. www.haymarket.com/home

KATY SHIELDS who was appointed Publishing Manager at Editions as early as June this year! www.editions.co.uk

Congratulations also to all our other students who are now in publishing – do keep in touch and let us know how you are getting on!

Best wishes,
MSc Publishing team
Edinburgh Napier University

Click here for more info

MSc Publishing Welcomes Head of Publishing Scotland

This year’s new arrivals to MSc Publishing at Edinburgh Napier University were welcomed to the industry by one of the most important figures in Scottish, if not British, publishing.

Marion Sinclair, Chief Executive of Publishing Scotland, opened the door on the exciting world of publishing and provided a taste of the calibre of speakers who regularly give of their time to talk to our students.

Photo shows Marion Sinclair (left) and Prof. Alistair McCleery speaking to MSc Publishing students in our Castle Room, Craighouse Campus.

The kelpies have arrived!

They came from a land far-far-away… well actually from Falkirk. Two magnificent 3 metre high Kelpies reared up at Craighouse campus to celebrate our new edition of classic Scottish children’s book, The Kelpie’s Pearls. Written by Mollie Hunter, the novel has been given a fresh lease of life by students on the university’s MSc Publishing course through its Merchiston Publishing imprint.

Hundreds of copies of The Kelpie’s Pearls will now be given free to primary schools in the capital along with teaching materials based on Hunter’s magical tale.

Amanda Fisher, who helped project manage production of the book said: “Promoting literacy and the pleasure of a good read is at the heart of Merchiston Publishing’s remit, and we saw The Kelpie’s Pearls as the perfect book to capture the imaginations of a whole new generation of young Scots.”

Want to see more of the our book launch party.

So… you think you’re smarter than a publisher?

To support the Travel Light project, the marketing team in Group B organised the ultimate pub quiz, hosted by Quiz Master Dave McCluskey.

On Thursday 3rd March, students and lecturers gathered in the Kiwi Bar of Walkabout to exercise their brains in an attempt to claim the title of Certified Smart Arse.

Ten teams competed in a true battle of wits, but in the end not one could prove that they were smarter than a publisher, as Alistair McCleery and his team Just the Two of Us triumphed.

With generous support from local businesses we were able to host a raffle on the night, so all was not lost for the students. Many went home happy with prizes including a spa voucher, various bottles of wine and whisky, a night out in The Sheep Heid and a few novelty additions. Our thanks go to those who donated, their contact details can be found at the end of this post.

We would like to thank all who turned up to support us and our Travel Light project, especially those who represented the other two MSc Publishing groups. Our fundraising will go towards the development (and hopefully the launch) of Travel Light, benefiting libraries and children’s reading groups in Edinburgh.

The Sheep Heid, The Mutt’s Nuts, Avalanche Records, A Ha Ha Ha, The Old Town Bookshop, Peter Green & Co, Virgin Active Health Clubs: Heaven V Spa and Ironart Fabrications Ltd

For updates on our project, please visit our Facebook page and our Travel Light blog.

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Aim high, Travel Light

On a day off from the publishing offices at Travel Light, some members of the team decided to take advantage of the rare Edinburgh sunshine and head to Portobello for the day.

Despite the sunshine, it had been snowing that morning (it still is Scotland after all), so bundled up with scarves and hats we braved the cold sea air. Amidst the kite surfers and dog walkers, we wrote in the sand and posed for photos, creating memories of our first ever publishing team.

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Prof advises Guardian Careers Blog

Photo of Prof McCleery smilingYesterday, Professor McCleery was invited to contribute to the Guardian Careers Blog on Publishing studies.

The live Blog offered anyone the chance to put questions about a career in publishing to a small panel of experts drawn from companies such as Penguin and agencies such as Skillset. Professor McCleery, from Edinburgh Napier University, was the only representative from Higher Education.

Publishing is the UK’s largest creative industry. It is a popular career choice for many graduates, and is incredibly hard to get into without appropriate work experience, or a relevant undergraduate or Postgraduate qualification.

The blog can be viewed on the Guardian website: http://careers.guardian.co.uk/forums

Long-distance commute pays off for Edinburgh Napier student

A dedicated Publishing student who travelled 120 miles each day to attend classes has won a major national award. Competing against students from across the UK, Laura Kincaid of Edinburgh Napier was awarded first prize for her indepth research into the publishing industry.

This prestigious annual award, run by the UK Association for Publishing Education (UK APE, www.ukape.org) and the Sue Thomson Foundation, selects the best Publishing dissertation in the whole of the UK. The distinguished dissertation award is judged by publishing industry experts, with representatives from well known publishers such as Penguin, Pearson and Hachette UK.

Submissions were received from UK APE universities teaching publishing, and the dissertations covered a range of research topics. Following a rigorous selection process, the judging panel nominated Laura Kincaid of Edinburgh Napier as the overall Undergraduate winner. Her exemplary dissertation is entitled: ‘Are publishers in control? An examination of the power dynamics of UK consumer trade publishers’ relationships with Amazon’.

Laura joined BA (Hons) Publishing in 2nd year and not only excelled in this piece of independent research, but also in the practical group work. Of notable success was the live project module which saw her class publish a brand new Aromatherapy textbook, regarded as the prominent book in its field, as well as a new edition of Arthur Conan Doyle’s ‘The Hound of the Baskervilles‘, the latter being distributed to schools and libraries across Scotland. Laura is currently employed at the Edinburgh-based publishing house Canongate, where she has been working since graduating with a First Class Honours degree. ‘Receiving this award was both a surprise and a delight. I’m thrilled to have my work recognized in this way,’ she said.

The judges – John Whitley (Chair) of the Publishing Training Centre, Hachette UK consultant Martin Neild, Pearson’s Lynette Owen and Simon Winder of Penguin – commented on the high standard of submission. ‘Laura’s work was a brave piece on a highly relevant and contentious area… to be commended for its comprehensive overview of a relevant and difficult subject,’ said Whitley.

Speaking on behalf of UK APE, Alison Baverstock congratulated Laura and emphasized the role now played by universities such as Edinburgh Napier in developing and maintaining research into the publishing industry. ‘Publishing today is a fast-moving industry… Universities teaching publishing studies now offer the opportunity to place the industry within a wider framework of thinking: bringing together best practice, a broad awareness of trends within the business environment, and a vital historical and international perspective.’

Professor Alistair McCleery, Subject Group Leader of Publishing studies at Edinburgh Napier, and Director of the Scottish Centre for the Book, highlighted Edinburgh Napier’s leading role in Publishing education: ‘This award, in competition against all the other UK universities, reflects the strength and depth with which Edinburgh Napier equips its publishing students.’

In praising Laura’s tremendous achievement he added: ‘The competition and the high standard of entries is a testament to the excellence of publishing research in the UK. Laura’s dissertation reflects the diversity and quality of the teaching at Edinburgh Napier and further supports our standing as an International Centre of Excellence in Publishing Education, supporting world-class research across a broad spectrum of publishing activities. Laura’s achievement, like those of our other young publishing professionals, confirms our commitment to practice-based, industry-recognised learning.’

Alexander McCall Smith Guest Lecture

students with Alexander McCall Smith

Students with Alexander McCall Smith

On 25 March, the Edinburgh based writer, Prof Alexander McCall Smith, the author of over sixty books (including the No.1 Ladies Detective Agency series and the 44 Scotland Street series), stopped between his travels around the world to come and give a talk to students on the English and Publishing degrees at Edinburgh Napier University. Dr Bashabi Fraser (lecturer in Creative Writing), who organised the event, has had a stream of messages from students and staff since then, all saying how enthralled they were by the session.

The students were both inspired and mesmerised, and took away free signed copies of McCall Smith’s books which will probably be cherished keepsakes to be shown off in the future as a reminder of what was a truly riveting experience.

What happens when you mix publishing and fashion?

You get outofprintclothing, an independent fashion company that produces t-shirts based on iconic out of print book covers. They treat covers the way they should be, like pieces of art that should be appreciated every day. The best thing of all is that for every t-shirt bought they donate books to communities that need them. I just stumbled across the website and thought that everyone would appreciate this venture.

On The Road - Jack Kerouac

More after the jump.

Read more of this post

Imagined Corners Launch

Once again, third-year Publishing students and Merchiston Publishing have undertaken the task of re-releasing a classic novel – this time it’s Willa Muir’s Imagined Corners.
Information on the author, the novel, and the project itself can be found on the student-run blog, available here.

What we’d like is for those of you who are interested to vote on the cover image. Have a look at these covers… Read more of this post

The Burn

Over the past few days the Publishing students and lecturers have been on a retreat to The Burn, a country house set in the spectacular Scottish Highlands. Here are some photos from our fantastic time there…

Read more of this post

Reinvigorating old titles

Most budding publishers aren’t likely to be set loose on Dan Brown’s latest title or even a new outing into the proper usage ot Engerlish by Lynne Truss; more likely we’ll be looking at finding revenue and accolade elsewhere, helping out with the slush pile or checking potential in titles out of copyright.

Here at Edinburgh Napier we publishing students are happily engaged in breathing life into classics from the Scots canon. Recent years have seen us reinvigorating titles such as Conan Doyle’s The Hound of the Baskervilles. Soon to be released is John Buchan’s The 39 Steps and The Private Memoirs and Confessions of  Justified Sinner by James Hogg.

Cover Illustration by Cate James

Cover Illustration by Cate James

In the wider world of publishing, the backlist and long tail are where revenue can be raised with less effort than bringing a new title to publication (an interesting analysis of the publishing long tail can be found here) .

Recently Puffin won marketing plaudits with a campaign to celebrate the 40th year in print of The Very Hungry Caterpillar by Eric Carle, the world-wide sales of which exceed 29 million copies and must represent a significant income stream for the publishers. It must come as no surprise that many of the reported best selling titles are of significant age, their are many other titles whose long selling ability have meant their constant re-edition has provided income and reading pleasure without troubling the legendary best sellers.

It transpires that the title that brought the publishing industry into being (in Western tradition), the Bible, is now being released in a new format. The Glo Bible is evidence that even the oldest of titles can be brought up to date and made more  relevant for  a contemporary readership.

In other biblical publishing news the electronic delivery of content has fused with another internet meme to give the LOLcat bible to the world – who’d a thunk it?

The point is that authors write and create, publishers (obviously) publish and many of these titles see all this work disappear in a matter of years if not months. With careful thought to relevance, updating and repackaging some of these titles can go on to enjoy a second, third and more-th incarnation, bringing reading pleasure to a wider audience and creating income, brand and reputation to publishers old and new.

 

 

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