A Cracking Placement

From day one of the MSc Publishing course at Napier I knew that I wanted to try and get into the wonderful world of children’s publishing. Personally, I can’t think of a more vibrant and fun industry to work in, possibly swayed by the fact that I just adore children’s books. So, when my email and cv approaching Barrington Stoke about a placement was accepted, I was very excited to see how a children’s publisher operates.

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Barrington Stoke is an Edinburgh-based publisher that specialises in books for dyslexic children. They were set up in 1998 by Patience Thomson and Lucy Juckes, a mother and daughter-in-law team, who had personal experience with how reading difficulties can isolate a child. Spotting this gap in the market they set up Barrington Stoke with core objectives to publish books that were dyslexia friendly and inclusive for children with this reading disability. Another key aspect of their intentions was to publish well-known authors and illustrators so that the ‘super-readable’ books were similar to those being already published for the age group. With a unique easy-to-read font and an amazing array of authors and illustrators working on the books, Barrington Stoke has become a pioneering, award-winning company that has changed the children’s books industry for the better. They have a wonderful list of books encompassed in their impressive array of series, all that cater to children’s different abilities and interests.

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Don’t believe me? … check out this advert I designed for them!

I joined the team at Walker Street as a design intern. I went into the placement with an open mind and enthusiasm to try anything. I felt extremely fortunate to find a placement that was design based (as I have heard they are harder to come by) and was determined to make the most of the experience. I very quickly settled in having such a warm welcome from the lovely staff.

My daily tasks were varied, mainly revolving around design work. However, I was keen to do any job as I knew it would all feed into a well-rounded experience. My placement at Barrington Stoke has enhanced my design skills greatly, whilst adhering to quick turn arounds and a variety of briefs. I was working mainly in InDesign and Photoshop creating press releases, shareable graphics, blog banners, shelf slips, postcards, stickers, posters, showcards, review sheets and fliers … a huge array was entrusted to me.

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I have become a dab hand at press releases

I became familiar with their house style and extremely intimidating server (I had a map to find my way through the many folders) and I quickly developed a strong work system and relationship with Kirstin and Freya who would check my work and highlight changes to be made. I have learnt so many InDesign tricks and shortcuts that will stand in me in good stead for future work and now understand the different file types and specifications that are determined by the documents purpose. What I think has been most rewarding is seeing the work I have been producing being used – be it on the company’s social media pages and blog, by authors at events or being mailed out.

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A summer banner for their social media pages

Alongside the design work I have lended a hand where needed. I had the chance to do some database work, fair amounts of mailing (which I actually find oddly satisfying) and creating content and images for blog posts. Every single task I have undertaken has revealed so much to me about the industry and how a publisher is constantly working to get their books the recognition they deserve. One such book is their new title by Meg Rosoff, McTavish Goes Wild. This has become my personal favourite as I have grown rather fond of the little dog whilst making the various marketing material!

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A variety of marketing materials I designed for McTavish Goes Wild

I have had the most wonderful experience during my 10 day placement with Barrington Stoke. I have learnt an unbelievable amount and feel that I have a much deeper understanding of how a children’s publisher operates. The team at Barrington Stoke could not have been more welcoming and supportive and I am delighted to announce I will be continuing my work with them one day a week. I would like to thank all the staff for such an enjoyable placement and I look forward to what is to come!

 

All images are used with permission from Barrington Stoke.

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