Happy Halloween, fellow publishing peeps!
Linzi and myself have created the new blog feature; Ask an Author.
This week, for our very first mini-interview, we trekked to the west coast to pay the culinary legends, The Hairy Bikers, a visit. The hirsute duo have just released their new cookbook The Food Tour of Britain which was published by Orion this week. While they were appearing at the good food show in Glasgow they took time out of their busy schedule to answer our little question and sign a copy of their book.
With the Kindle having landed in the UK, concerns have turned to the wave of rampant piracy that is – we are assured – bound to follow. However, rather than a traditional band of marauding villains storming the bookstores en masse, the reality is somewhat bleak and uninteresting. For those who are unaware of the methods involved in book piracy, a brief overview: Continue reading “Arr, Me Hearties!”
I have recently become fascinated with children’s reading habits, and comparing them to my own when I was a child. I would read constantly. It all started with my parents’ love of the written word, I think.
It suddenly hit me last Christmas when I bought my niece (age 6), the book Where the Wild Things Are. She had absolutely no interest in reading it or even looking at it. I asked my brother why his daughter hated books so much… his reaction was a shrug of the shoulders.
Is it up to parents to get their children interested in reading or is it the job of school teachers?
I found this article on the BBC News website: it’s a survey about children’s interests in television compared to books… Enjoy!
[Editor’s Note: Edinburgh Napier University has a Work Placement module for Postgraduate Publishing students. Go to our Home page to find out more about our student’s experiences on their publishing work placement.]
Summer placements and internships have been on my mind for a good few months! I’ve come up with a list of the best websites to get information and help on applying for internships and placements within the UK. (Hope this can shed some light on difficult decisions!)
www.myinternship.co.uk – just type in Publishing and links will appear with info on the company, etc.
The Amazon Kindle finally launches in the UK… sort of.
The online retailer announced this week that the Kindle would be launched in the UK on 19 October just in time for Christmas, retailing at $279 (approx £176). However, Amazon have had to compromise on a few things to get the Kindle out in time.
Thanks to Techshout & Amazon for the image!
Most budding publishers aren’t likely to be set loose on Dan Brown’s latest title or even a new outing into the proper usage ot Engerlish by Lynne Truss; more likely we’ll be looking at finding revenue and accolade elsewhere, helping out with the slush pile or checking potential in titles out of copyright.
Here at Edinburgh Napier we publishing students are happily engaged in breathing life into classics from the Scots canon. Recent years have seen us reinvigorating titles such as Conan Doyle’s The Hound of the Baskervilles. Soon to be released is John Buchan’s The 39 Steps and The Private Memoirs and Confessions of Justified Sinner by James Hogg.
In the wider world of publishing, the backlist and long tail are where revenue can be raised with less effort than bringing a new title to publication (an interesting analysis of the publishing long tail can be found here) .
Recently Puffin won marketing plaudits with a campaign to celebrate the 40th year in print of The Very Hungry Caterpillar by Eric Carle, the world-wide sales of which exceed 29 million copies and must represent a significant income stream for the publishers. It must come as no surprise that many of the reported best selling titles are of significant age, their are many other titles whose long selling ability have meant their constant re-edition has provided income and reading pleasure without troubling the legendary best sellers.
It transpires that the title that brought the publishing industry into being (in Western tradition), the Bible, is now being released in a new format. The Glo Bible is evidence that even the oldest of titles can be brought up to date and made more relevant for a contemporary readership.
In other biblical publishing news the electronic delivery of content has fused with another internet meme to give the LOLcat bible to the world – who’d a thunk it?
The point is that authors write and create, publishers (obviously) publish and many of these titles see all this work disappear in a matter of years if not months. With careful thought to relevance, updating and repackaging some of these titles can go on to enjoy a second, third and more-th incarnation, bringing reading pleasure to a wider audience and creating income, brand and reputation to publishers old and new.