This year’s Christmas top 10 bestseller list was dominated by celebrity titles. Jamie Oliver showed that he wasn’t just a flash in the pan with a record-breaking 1.2million sales of 30-Minute Meals. Industry professionals have attributed its success to discounts of up to 50%, though it has been the Amazon bestseller ever since it was launched in September. Nigella Lawson’s Kitchen also opened for business at sixth in the chart.
Comedians Michael McIntyre and Stephen Fry were caught bubbling under with sales of their respective memoirs: Life and Laughing and The Fry Chronicles.
Alan Sugar will have been kept sweet and not had to deliver the infamous catchphrase (and pointing finger of doom) to his publishers Macmillan, after achieving a healthy figure of almost 300,000 sales. Doubtless, he was not pleased that his memoir’s sales dipped be low those of a fictional, car-insurance advertising meerkat.