I found an interesting interview with Andrew Savikas at Frankfurt Book Fair.

Tom Tivnan: First on TOC, why was it important to be here at FBF, will you come next year and are there any plans for any rolling TOC out further afield,to the London Book Fair, for example?

Andrew Savikas: More than half of the people buying our digital books are from outside the States. Digital — and in particular, mobile — publishing is a global market, and that means acknowledging that many of the geographical barriers around physical markets simply don’t apply anymore. Because our customers (and our competitors) are as likely to come from outside our borders as within, it made sense to try and bring the message of TOC to a broader audience. The Frankfurt Book Fair shares our view, and has been a great partner in bringing this event to a European audience. I’d love to be able to bring this message and this event to other parts of the world, and we’ll use what we learn from the Frankfurt version to plan next steps.

TT: O’Reilly has a DRM-free policy; what would you say to other publishers that are leery of doing the same? Read more of this post